Campaign
    Creative Direction
Bally
Move Mountains
SS 22

The top of one mountain is the bottom of the next. Inspired by the challenges humans can overcome through faith and passion, wecreated the campaign „Move Mountains“ for Bally. For the first time in brand history, …

The top of one mountain is the bottom of the next. Inspired by the challenges humans can overcome through faith and passion, wecreated the campaign „Move Mountains“ for Bally. For the first time in brand history, Bally featured three outstanding changemakers captured by Theo de Gueltzl in a set design representing the personal journey of each talent.